NISSAN
In 2015, Nissan do Brasil and Shell entered into partnership and launched the prize draw based campaign “Promoção Troca Premiada” (Winning Exchange Promo) to strengthen Nissan’s after-sales area.
The goal: increase demand for oil change and overhaul services and, consequently, the vehicle flow at dealerships.
ACTIONS OF LIMA
• ART DIRECTION
• WEB DESIGN
Winning Exchange Promo (website)
Winning Exchange Promo (print ad)
Winning Exchange Promo (flyer)
Winning Exchange Promo (POS)
Winning Exchange Promo (POS)